K12 is a leader in online education solutions. Their philosophy is to deliver a superior learning experience and education by putting students first. Their innovative platform and certified teachers deliver award winning curriculum, helping students reach their potential and succeed in college and beyond.
When we began working with K12 their student pool was under performing, even with all the advantages K12 offered. Many students were not ideal candidates for online learning and low performance, retention rates, and reputation scores were a result. We were brought in to reposition the Brand, create a national campaign, including TV, Radio, and Digital Ads and we developed templated collateral for individuals schools to utilize.